Jon Hawk Speaks at the 2025 Southern Trial Lawyers Association About Storytelling at Trial

Southern Trial Lawyers Association 

Annual Mardi Gras Conference

Discovering the Story! Below are some quotes from the seminar.

“As lawyers we must put into words and images how a disability, or injury, can affect our clients? A blind person might say, “I’m blind; please help!” But a skilled advocate might say, ‘It’s a beautiful day, and I cannot see it.’ No call to action. Just a simple truthful phrase that says all that needs to be said.”

“Notice the music, the sound of the coins hitting the cardboard mat and the jar, the footsteps. Only 17 words are spoken throughout the video, but the power of the message invokes emotion. What story did the video tell and was it important? How was it told? Ask yourself the same questions when finding the story in our case.”